Hey Sunday Brewers!
Inside this week’s Sunday Brew, we cover…
✅ A surprisingly counterintuitive way to increase your happiness and joy
✅ How to leverage the latest research to attract more HNW Boomer clients
✅ 3 specific ways you can give maximum value to your existing clients (and never have to worry about losing them to another advisor)
But before we get tactical…can I share the best story I heard all week?
The First Sip
Sarah Pulley is all too familiar with the NICU.
Four years ago, her daughter Amelia was born premature and spent 120 days in two different Indianapolis hospitals.
“We’re very familiar with those walls,” Pulley says.
Today, she volunteers at Riley Children’s Health, the same hospital where her daughter spent weeks after contracting a virus.
Several months ago, she heard that they were looking to offer some pampering services in one of their “family rooms” and instantly became excited by the possibilities.
“I knew this could be special,” Pulley recalls.
Not only did she offer to lead the initiative, but she got to work organizing resources.
As a hairstylist, she donated a chair from her salon. Then she got to work contacting distributors and collecting several hundred dollars worth of free hair care products.
She even volunteered her own hair styling skills.
And just last month, “Beauty Bar” opened on the third floor of the hospital.
Inside, parents of sick children can relax in a HydroMassage chair, snack on healthy fruits and granola bars, doze off in a nap pod, or just feel pampered.
On the second Wednesday of each month, they shampoo, blow dry, and give scalp massages.
It might seem like something small, but for parents with high-risk pregnancies and babies who need 24/7 support and care, it’s something special.
“You completely lose all sense of yourself when you have a baby in the NICU,” she recalled. “My first mom completely relaxed in the chair; she just closed her eyes and breathed.”
Apart from offering beauty treatments, Pulley says her most important mission is to let parents who feel isolated know: “You’ve got this.”
1 Caffeinated Neurohack
Perhaps there’s some scientific truth to the old saying that “it’s better to give than to receive.”
A new study reveals a quantifiable link between someone’s happiness and spending money on others (which researchers call prosocial spending).
“The relationship between individuals donating to charity and higher levels of happiness was equivalent to earning $36,000 more income, or a near 6 percent increase in happiness,” reports say.
And here’s one of the most amazing findings…
Personal income does not impact the relationship between donating to charity and happiness.
- For participants living below the poverty line, giving money was linked to an increased happiness equivalent of $22,000 more in income.
- Those living paycheck-to-paycheck also reported feeling happier, equivalent to earning $30,000 more (a 5% increase in happiness).
The moral of the story?
Sometimes giving to others is the best gift you can give yourself.
Money isn’t everything – it’s merely a tool.
If you’re looking for a way to boost your own happiness and contentment, consider opening up your wallet and helping others in need.
☕ TL;DR: Want to feel happier and more content? Try giving to charity.
What’s New in SHIFT Nation?
[WATCH] 3 specific ways you can give maximum value to your existing clients (and never have to worry about losing them to another advisor)
🔹 Bonds in demand. There was a mad rush toward the end of the week as investors flooded the Treasury’s website to secure 9.62% annual interest for Series I bonds over the next 6 months. The new rate is expected to drop to 6.48% in November.
🔹 Limits tick up. The IRS is set to increase contribution limits for 401k and IRA accounts next year. 401k limits increase from $20,500 this year to $22,500 next year. For IRA accounts, limits increase from $6,000 to $6,500 in 2023.
Jeremiah D. Desmarais
#1 in ROI-Driven Training for Advisors